A very good question..

[D4RKTARGET]

My friend aquaphoenix101 tried to purchase Titan but apparently it's $80, it's original price without any sale is $120. I have no idea what is going through the Owner/Developers head but 50% of 120 is 60, not 80

 

[Beetley]

Not all products are fifty percent off.
If you look at the drop-down menu which takes you to the shop, you’ll see the banner says “Up to fifty percent off.”

This means that discounts will go as high as fifty percent. But not all of them will be fifty percent.

 

[DDENGAR]

Not all products are fifty percent off.
If you look at the drop-down menu which takes you to the shop, you’ll see the banner says “Up to fifty percent off.”

This means that discounts will go as high as fifty percent. But not all of them will be fifty percent.

"Business" XD